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nepal, I love you

Brand Identity & Web Design

INTRO

Welcoming tourists back one year after a devastating earthquake.

The Challenge

 

In the year after an earthquake devastated Nepal’s mountain villages and rich lowland culture, recovery efforts have been swift and significant. Now, Nepal’s people urgently need tourism to return. To restart Nepal’s tourist economy, the world needs to see beyond last year’s destruction to the country's enduring beauty.

Our Approach

 

We created a website and a social campaign that allow people to get ideas about traveling to Nepal, to share their own stories and imagery about why they love Nepal, and to purchase merchandise, with all proceeds going towards rebuilding efforts.

project detail

Jared Leto — Actor/Musician

There's such a majesty about this place that makes it really, really special.

What We've Done

Branding

Print Design

Web Design

Tallest Mountains in Nepal

Everest (29,029')

Kanchenjunga (28,169')

Lhotse (27,940')

Makalu (27,766')

 Campaign material for Nepal, I Love You with bright colors and
 Collage of photos and campaign materials with #nepaliloveyou
 Facebook page created to 'declare your love' and pledge to visit nepal.

"But at times I wondered if I had not come a long way only to find that what I really sought was something I had left behind." - Jon Krakauer

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